A peep into the heart of a Beamer is something auto aficionados would kill for. Simulation, graphics or near-reality, the effect of 400-odd horses pumping away to glory in the V8 of a BMW M3 is spectacular, to say the least. It takes unwavering focus,...

Superheroes on earth now have a new toy to play with, at their own peril though. The rest of you can go learn math again. Confused? We are talking about a laser beam that generates a petawatt of power, which is equal to 1,000,000,000,000,000...

The digital revolution has arrived! 2D visualization has given way to 3D image realization. The gap between imagination and reality is slowly but surely closing, with 3D ‘object printing’ being fancied as the next big-thing. Envisage a future where...

A restaurant without a waiter at your beck and call can be quite a nightmare. Not with Baggers restaurant, though!In perhaps the first attempt by a restaurant to automate dining services, Baggers has replaced its waiters with touch-screen TVs and rail...

“A girl in a bikini is like having a loaded pistol on your coffee table - There’s nothing wrong with them, but it’s hard to stop thinking about it,” Garrison Keillor once said. Gawk at them, cringe at the crudeness or allow yourself a giggle, you...

Business cards signed off with ‘love’? You bet. Think ‘couple therapists’ and you would visualize broken marriages, dejection and estrangement. Marisa Schmidt’s business card, though, speaks a different language and shows how aberrations can be...

A work of art must elevate the soul by its beauty, goes an old adage. However, nothing can be as obnoxiously overpowering as a bad excuse for an ad. Panda Communications’ lame effort at stoking the abstract senses through ‘Foster’ deserves nothing but...

When industries across the world are relying on automation for optimum efficiency, it does make a lot of sense to acquire the largest gantry robot system. Transwerk, a Wagon Build factory in Bloemfontein, South Africa, is the proud owner of the biggest...

In the age of miniaturization, anything that defies the trend stands out as a colossus. Miranda and NVISION have subscribed to this theory, thus creating the largest high-quality multi-image routing system. The marriage of Miranda’s Kaleido-X...

Socially conscious ads have the unique ability of holding nothing back when it really matters. There are no two ways about it. However, the subtlety in execution, despite the hard-hitting message embedded in the theme, is truly ironic. The soul of such...